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From idea to design:
 All products at ETA are engineered and manufactured to exact tolerances. We demand excellence in our developmental processes and utilize the latest technologies to develop functional products that fill a market need. Our ideas and your requests become tools ready for your enjoyment and punishing abuse when necessary.
From a basic concept our engineers create 3D replications. Their design then becomes reality as raw material is cut on a 4 axis CNC machine. Our finished product is second to none, every piece a perfect copy of the original design.
ETA demands perfection from everyone involved in this process from the designers, raw material suppliers, machinists and coating specialists to the shipping clerk.
We recognize that when you use ETA products your life may be on the line, our dedication to exactness reflects the serious of this commitment.
The beauty is in the balance:
Below you will see the Rhino Rail balancing on one finger, the true center of the part marked in red with a "C". Notice that the fulcrum point is only 8% to the forward side of the rail demonstrating the lengths our designers took to ensure the utmost in balance and control. It is our precision design and manufacturing processes that allow the ultimate in strength without the sacrifice of increased weight.
But weight... there's less:
 When people first take hold of the rail system we always hear the same comment, "Wow this is light!" When you look at it, the first thing that comes to mind is, "Something that solid has got to be heavy... how much does it weigh?" Amazingly, this rail weighs just 1.3 Lbs.
Holding and examining things on the internet isn't always a possibility. We have taken extremely high res pictures for people to thoroughly inspect our products. To demonstrate the weight, we have taken a picture of the rail on a scale as well as a common item everyone has come in contact with... a sweatshirt.
Now as impossible to believe as this next statement is, I guarantee it is true... "I can put on a sweatshirt, by myself... with NO help, and wear it all day without noticing its weight." This sweatshirt weighs 1 Lb. 9 oz. (8.8 oz. to be exact) That's a little over a pound and a half.
Now look at the scale with the rail on it... 1Lb. 6 oz. (1 and 1/3'rd pounds)! Yes, the Rhino Rail weighs LESS THAN THE CLOTHES ON YOUR BACK!
Strength & Durability:
Through superior engineering, materials and manufacturing processes we have achieved not only balance, but light weight also. The benefits to you do not end there. The thickness of the ETA rail walls is twice that of a standard AR-15 rail (which we have all come in contact with at one point or another.) The third factor that needs to be addressed is strength & durability.
Our strength and durability are unmatched anywhere! Before you consider a tactical accessory that you are going to bet your life on, ask yourself, "Can I drive a truck over this?" Because the foot pounds of energy that your accessory may encounter from recoil could be just as punishing. You are spending good money, and want your equipment to last... we make sure it will.
Below see a pickup truck actually driving over the ETA rail and it emerging unscathed!
 
Quality from start to finish:
We wanted our products to not only be good, but to look good. We will never cut corners. Our products will never look good and not be good. There is already too much of that in the world. To look good your equipment needs the proper mil-spec finish, it needs to last and not discolor.
The coating we demand is a true black mil-spec finish, it is not "grayish black" and it will not discolor over time. It is as black as the inside of a coffin on a moonless night.
The process to achieve a permanent true black can be 5x's more expensive than what other coating companies are supplying. This is due to the quality of the dye that the coating company uses, a fact that we have not overlooked.
Ain't that America, for you and me:
 There is only one thing left and that is the country of origin. Our rails are made from American materials and machined on American equipment in America.
We were appalled to hear that our competitors are copying products, making them in China and Taiwan, importing the counterfeit products, then burning the boxes their products were shipped in and replacing them with "Made in America". It’s unacceptable to me and it should be to you.
At ETA we call that BULLSHIT! You're either a God Damn American or you're not.
A Blackwater contractor explained, "It takes 10 years to develop the skills of a contractor, 10 minutes to dress like one and 10 seconds to sound like one." Simply saying you're "Made in America" doesn't make it so. Your equipment must earn the honor to wear “Made in America”. Anything less is hypocritical liberal double talk from someone that preaches the Second Amendment as gospel, then worships at the temple of the almighty dollar... selling Americans out at the first opportunity.
Ask for the products that are engineered and designed to be the best from start to finish and everything in between... demand the Elite Tactical Advantage!
REALLY MADE IN THE U.S.A.!
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